Erik Adrián (Monterrey, Mexico, °1992) is an independent visual designer and art director, operating internationally from Mexico City. With a BFA degree (Graphic Design) from Universidad de Monterrey, his creative journey has taken him through a range of experiences in diverse industries. From renowned design studios to in-house design teams and his private practice, Departamento (formerly known as Basic Studio), each chapter and client of his career has played a significant role in shaping his experience in diverse fields, including art, architecture, cryptocurrencies, fashion, real estate, and wellness. He’s consistently committed to propelling projects through functionality, simplicity, and strategic design.
Experience
Freelancer
(2012 — Present)
↗ Superside
Senior Creative (2022 — Present)
In my role as a Senior Creative at Superside, I've led and delivered visual solutions to clients like 92NY, Amazon, Coinbase, and Ripple through our Creative-as-a-Service subscription tailored for in-house marketing teams.
↗ Brands&People
Art Director (2021 — 2022)
As an art director at B&P, I lead a team of designers, drive the development of visuals, and oversee creative campaigns primarily for finance-focused clients like Banregio and Hey Banco.
↗ Nubank
Visual Designer (2020 — 2021)
I had the opportunity to design and develop communication assets for digital and print media as a visual designer at Nubank (Mexico), ranked as one of the leading world's largest digital banks and recognized for its innovation by Fast Company.
↗ Firmalt
Jr Designer (2014 — 2016)
Danilo Black
Intern (2012 — 2014)
Education
Universidad de Monterrey (2010 — 2014)
ArtCenter College of Design (2014)
Online Features
AIGA + Béhance Gallery, Fast Company, Mindsparkle Mag, The Design Blog & Étapes: Connect
Press & Exhibitions
⭢ Recycled(d) 2020 Exhibition, Two°Creative
⭢ Palette Perfect Design: Striking Colour Combinations That Work, HOAKI Book
⭢ Win Out: The Best Sports Graphic Design & Branding, Sandu Publishing
⭢ Fully Visualized: Branding Stories, Sandu Publishing
⭢ InspoFinds Vol. 1
Capabilities
Art Direction, Branding, Brand Concept, Creative Direction, Digital Design, Naming, Packaging, Peripherals, Social Media & Wayfinding
Selected Clients
92NY, Amazon, Docusign, DIDI, Coinbase, SteelCase, HBO LATAM, Tecate USA, Remezcla, Nubank, Ripple & Volta Charging
